Personalized Poetry
URBAN GANGES
Some stories are written in ink.
Ours is written in scent.
Urban Ganges began as a quiet idea in the heart of Rochak Agarwal—a poet, literary soul, and the author of the widely acclaimed poetry collection Beneath the Words. His life had always revolved around words: reviewing poetry books, understanding the weight of silence, and learning how the subtlest expression can echo the loudest emotions.
But over time, Rochak found something just as poetic as the written word: fragrance.
What started as a love for the lyrical soon transformed into a vision—to create a brand where scent tells a story, where each reed diffuser is a verse, and every note is a feeling you didn’t know how to say.
Thus, Urban Ganges was born.
Where Fragrance Meets Poetry
Like the river we’re named after—the sacred Ganges—our brand flows with meaning, peace, and timelessness. Each diffuser is hand-poured and infused with a purpose: not just to freshen the air, but to move the heart.
We are proud to have touched thousands of lives, with over 5,000 units of our bestselling Sandalwood and Lavender reed diffusers sold across the USA. These aren’t just fragrances—they are our most loved stanzas, brought to life.
But our soul lies in custom poetry diffusers—scented gifts that come with personalized poems or thoughtful verses inside. Whether it’s a birthday, wedding, literary gift, or a simple moment of self-reflection, Urban Ganges allows you to speak through scent when words are too few or too fragile.
Poetry Reed Diffusers
"A Fragrance for Every Story."
Each scent holds a memory, each fragrance tells a tale. Crafted with care, your story deserves to be captured in every breath. Let us create a fragrance that’s as unique as the moments you cherish.
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Personalized Options
Scent Selection:
Choose a fragrance that captures the spirit of your story — from calming florals to warm woods.
Bottle Text Personalization:
Add names, dates, quotes, or any special message to make it truly yours.
Gift Box Customization: Personalize the box with meaningful text, perfect for weddings, books, poetry, or any celebration.
Baby’s Breath Flower Color: Select the flower color — classic white, romantic pink, serene blue, or customized shades to match your event theme.
"Every scent, every word, every color — crafted with love to tell your story."